Community Alliance for Safety and Peace
One of the principles of CASP's peace strategy is deep community engagement. That means that members of the community are not just passive recipients of services, but partners in a campaign to reclaim the future for children. We named that campaign For Our Future / Para Nuestro Futuro, and created this logo.
The shapes in this logo evoke young people reaching towards the sky, and they also suggest a growing plant, echoing the landscape of the Salinas Valley. The shapes emerge from a single point, suggesting unity. Meanwhile the colors suggest diversity, vibrancy, and the natural palette found in Monterey County. There is no red or blue, since these are gang colors — but there is purple, the color that appears when red and blue are mixed.
The For Our Future/ Para Nuestra Futuro website (http://future-futuro.org) is designed to be not merely a repository for information, but a platform for action.On your first visit, you see a splash screen featuring the image of a young child and asking the crucial question: "What do you want to do?" Proceeding to the main website shows you many ways to get it done. And the site is bilingual: a click of a link switches the content from English to Spanish or vice versa.
Members of the CASP community are given user accounts, so they can contribute their own content to the site, including news, photos, calendar entries and discussion topics. The more they use the site, the more they build their bonds as a community committed to peace.
We will continue to extend the For Our Future website in response to new needs and opportunities, as they emerge. We will also develop other media, such as the poster you see here. It's distributed to thousands of sites across the county, in English and Spanish.Once again, it emphasizes the core message: It's up to each and all of us to reclaim the future for our children — and if we work together, we will. We know, because it's already working.
